I will build your brand and create your brand strategy
About:
Brand building means building your brand in a systematic and strategic way, with specific goals in mind, then executing your brand according to a strategic plan and communicating your brand to your defined target customers.
I will help you do this using my comprehensive ten-step system for strategically developing your brand, the Mongrel Method.
The Mongrel Method includes:
- Core Vision, Values & Story
- Core Offer
- Features & Benefits
- Target Analysis
- Competition Analysis
- Positioning
- UVP & USP
- Personality
- Visual Identity and
- Execution Strategy
For each step, I’ll give you a brief overview of what it is, why it’s essential to building your brand, what it covers, and how you’ll use it. I’ll also show you how you create each step by using real-world examples from my own clients.
For the Standard and Premium packages, I'll also give you personal Skype consultations to review the work you've done and give you guidance.
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